A quote is only as accurate as the information behind it. Missing details mean a second round of questions or a price that changes later. Here is what we need to quote a commercial print job the first time.
The Specifications That Set the Price
- Quantity: and if you are unsure, two quantities so you can see where the unit price drops.
- Finished size, flat and folded if it folds.
- Page count, for booklets and catalogs.
- Paper: weight, and coated or uncoated.
- Ink: full color or spot colors, one side or both.
- Finishing: folding, binding, cutting, coating or scoring.
- Proofs: a PDF proof, or a printed proof for color-critical work.
- Delivery: one address, several, or mailed.
If You Do Not Know the Spec
You do not need the technical language. Send a sample of something similar, or tell us what the piece is for and how it will be used, and we will recommend the specification and quote from there.
What Moves the Price Most
Quantity, paper and finishing usually move the price more than anything else. Small spec changes, such as a standard size instead of a custom one or a slightly lighter stock, can lower the cost without changing how the piece looks in someone’s hand.
Ready to price a job? Request a quote, or see what we produce under commercial printing. Offset vs. digital printing explains how quantity changes the process we choose.

